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How Hip-Hop's First Endorsement Deal Turned Rappers Into Businesses
Adidas company profile
How Hip-Hop's First Endorsement Deal Turned Rappers Into Businesses
Run-D.M.C.'s 'My Adidas' and the Birth of Hip Hop Sneaker Culture | BoF
Adidas, caught in the crosshairs of Kanye saga, has a complicated history with Jews | The Times of Israel
Why Adidas' Hip-Hop Partnerships are (Finally) Paying Off - Trapital
Unsold Yeezys collect dust as Adidas lags on a plan to repurpose them - OPB
The Come Up' is a riveting account of hip-hop's rise from obscurity to ubiquity
How Hip-Hop's First Endorsement Deal Turned Rappers Into Businesses
Adidas terminates Ye partnership, Gap removes Yeezy items over antisemitic remarks
Why Adidas' Hip-Hop Partnerships are (Finally) Paying Off - Trapital
How Hip-Hop's First Endorsement Deal Turned Rappers Into Businesses
The Kobe: The Conception & Comeback of an Adidas Signature
The History and Legacy of the Run-DMC adidas Partnership
How Run-DMC Earned Their Adidas Stripes | The Journal | MR PORTER
An Abridged History of Hip-Hop's Relationship with Sneaker Culture | Grailed
The adidas Superstar is Born (Again) in Two Vintage-Inspired Colorways | GQ
Sportswear maker Adidas to buy Reebok
They did it without my approval': Kanye West Lashes Out At Adidas For Not Taking His Approval For Yeezy Day, Claims They Lied To Him While Copying His Designs - FandomWire
Adidas Superstar - Wikipedia
A Power Ranking of Rapper Sneaker Collaborations | Complex
Design: adidas Originals pays homage to hip-hop history with RUN DMC collaboration - adobo Magazine Online
How Hip-Hop's First Endorsement Deal Turned Rappers Into Businesses
Run–D.M.C. Signed Hip Hop's First Endorsement Deal With Adidas - Beats, Rhymes & Lists
The 10 Best Partnerships Between Rappers and Sneaker Companies | Sole Collector